The first thing people see when they walk into your place of business is the lobby, and you better believe they are taking it all in: the cleanliness, the layout, the lobby signs, etc. It might not seem like a big deal, but in the business world, you are judged on everything, even your signage system.
At Fresh Coast Signs & Graphics, we know how to make a great first impression. We’ve helped many companies in Grand Rapids, Michigan, and beyond, and we can help you too!
Choosing the Right Lobby Sign For Your Business
Before you begin thinking up a design idea, here are a few key things to keep in mind when planning the layout of your lobby and lobby signage.
● Target Demographic
What type of audience are you trying to sell your product/business to? A young, fun audience that would appreciate something like 3D channel letters? Or maybe it’s an older more professional crowd that would be more in awe of beautifully custom-made lobby signs from high-end materials.
● Budget
In a perfect world, this wouldn’t be an issue. But you are a professional and you need to stay within your budget. Different signs come at different price points, but no matter what your budget is we can create something that will work for you.
● Visibility
The whole point of putting up a sign is to see it. Think about where the best spot for it would be, and what kind of sign would work best in that spot.
● Statement
What statement are you trying to make with your office lobby signs? Are you the fun boss that tries to incorporate creativity in your business, or are you a nose-to-the-grindstone person that demands perfection: even in the signs you present? We can go through all the options available to you and give our opinion on what type of statement they make.
Functional Lobby Signs
Besides a sign designed to capture what your business is all about, you will need some basic lobby signs for your business to run like a well-oiled machine. Things like: wayfinding signs, washroom signs, informative signs, etc.
These types of signs don’t have to be as extravagant in design, but they should still look good and be made from quality materials so they reflect positively on you. Even the littlest hiccup in your lobby can be bad for business. We can take care of all these signs as well, all you have to do is reach out to us, and we’d be more than happy to help.
Fresh Coast Signs & Graphics: Grand Rapids, Michigan’s Top Sign Provider
Don’t put off getting the signage system your business needs and deserves any longer. You deserve to have a successful business and need to align yourself with experienced professionals that know what works and what doesn’t. Feel free to call us at 1 616-414-4996 or contact us through our website to get a free quote. The perfect lobby signs can be yours to display proudly!
