Fresh Coast Signs & Graphics, LLC is an independently owned, full-service company. We provide all types of indoor and outdoor signs: custom, one-of-a-kind, repeat, and blueprint-indicated signs. These include: Large format digital printing, banners, vehicle and marine graphics and lettering, trade show graphicsreal estate signs, and any custom signs used in new construction. We use quality products and provide excellent service at a reasonable price.

The owner, Brett Jeltema, is a Grand Rapids born chemical engineer and business process manager. In his 20 years leading multi-disciplinary teams, he has continually found that his greatest successes have been in the areas of operations management, quality, safety, and project management. Brett is a Six Sigma certified versatile contributor with experience in all core project manager functions. Brett is a skilled troubleshooter and problem solver, and enjoys interacting with all levels of employees, from the lobby and shop floor to the C-level suite.

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Sign Company in Grand Rapids

Fresh Coast Signs & Graphics is founded on the following principles:

  1. Quality. We have the passion to do everything to the highest standard of excellence and are committed to continuously seek improvement.
  2. Integrity. We strive to be consistently honest, dependable, and ethical in what we say and do. We want to keep our promises, fulfill expectations, and “walk our talk.”
  3. Putting people first. We empower people by teaching and reenforcing the confidence, enthusiasm, and skills for each person to achieve their professional and personal best, both in leadership and service.
  4. The Enterprise System. We believe that we earn profits through successfully delivering high quality products. Our customers, our employees, and the business must each profit to achieve our mission.
  5. Balance. We believe that sustaining peak performance and enjoying one’s work are based upon a balance of family, work, friends, health, and personal growth.

Our Process:

Fresh Coast Signs & Graphics firmly believes in a technical-sales, consultative, problem solving approach. We do not want to sell you something you don’t want or need! We are here to help you over the life of your business. We want to be the person you call for a quick question or quote. We believe that by always being there to provide continual support, we will build a mutually beneficial relationship that results in quality, win-win sales

Every customer is important to us, and decisions throughout our manufacturing process are made with our customers’ in mind:

  • When we begin our business partnership, whether online, in-person, or on the phone, we take the time to understand the goals you have in mind for your Grand Rapids business’ signage. If you’re not sure what you need, our experienced team will provide examples and recommendations so that you are confident that the final product will meet your needs.

  • Our team assesses your location and your space for the best place for your new signage. Our designers will work with you on the best look, size, and materials for your project, taking the location and space into consideration.

  • After the design is solidified, our team will determine if your project involves local or county law and will acquire the necessary permits.

  • Upon completing your project, we will return for any maintenance that may be necessary throughout the life of your sign. If your signage strategy changes and/or if you ever need to move locations, we can either uninstall or move your signage for you. 

  • The ink we use for all our signs is solvent-free latex.

We commit to:

  • Environmental responsibility.
  • The health and safety of our employees.
  • A deep respect for our customers and the community in which we operate.